Posts Tagged ‘covid-19 effects on small business’
Pivoting Your Business
By Kathy Henderson, Director of Economic Development, CCEDC To Pivot: When used as a verb it means “to turn on a point” but when used in business it has a much broader definition; “A pivot usually occurs when a company makes a fundamental change to their business after determining (usually through market research) that their product isn’t meeting the needs of…
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